Painter / decorator · Southport and the Gold Coast, QLD · est. 2010
Primeline Painting
The coastal-grade repaint built for Gold Coast salt and sun
A demonstration. The business is built to show what a site can do — not a real client.
Homepage
Pricing
"Our place is one street back from the water and the last repaint was peeling within two summers. Dave tested the walls, explained which system each side of the house needed and gave us one fixed price. Two years on it still looks like the day they left."
Calculator · Guided estimator (wizard)
What's on this one
20 features — each one a small job that helps the right customer choose you before the quote goes cold.
Guided price wizard
5 · Turn interest into jobsA few questions build a range for bigger, variable jobs.
- For you
- Right-sizes the enquiry before you spend an hour quoting.
- Customer sees
- A number that fits their job, not a generic figure.
Condition helper
5 · Turn interest into jobsHelps them describe what they've actually got.
- For you
- Closer estimates, fewer surprises on site.
- Customer sees
- Help putting words to the problem they can't name.
Job-readiness check
5 · Turn interest into jobsA quick self-check: is this job ready to quote?
- For you
- You quote the ready ones, not the maybes.
- Customer sees
- Clarity on whether they're set to go — feels helpful, not pushy.
A quote that explains itself
5 · Turn interest into jobsShow the work behind the number, not just the number.
- For you
- Your price stops being compared blind.
- Customer sees
- Why it costs what it costs — in plain lines they get.
Why we're not the cheapest
2 · Build trustMake the difference visible instead of arguing it.
- For you
- The case for your price, made before you quote.
- Customer sees
- What's missing from the cheap quote — laid out plainly.
Licence & insurance, up front
2 · Build trustThe cowboy can't fake this. You can show it.
- For you
- Your licence, insurance and registration on display.
- Customer sees
- The thing that separates you from a bloke with a chainsaw.
Full proposal & scope
5 · Turn interest into jobsScope, allowances, inclusions — all on the table.
- For you
- The big jobs won on clarity, not the lowest number.
- Customer sees
- Exactly what's in, what's not, and no nasty extras.
Free downloadable guide
4 · Stay rememberedSomething useful, traded for an email.
- For you
- You stay in front of the buyer who's not ready yet.
- Customer sees
- A genuinely handy guide — and a reason to remember you.
How it works, in 3 steps
2 · Build trustThe job, demystified before it starts.
- For you
- Fewer "what happens next?" calls.
- Customer sees
- No surprises — they know exactly how it'll go.
Searchable help centre
1 · Be foundA searchable bank of answers, not a single page.
- For you
- Depth that ranks on Google and answers at 11pm.
- Customer sees
- They find the exact answer fast — and you look like the expert.
Cost guides
1 · Be found"What does this cost?" — answered honestly, up front.
- For you
- Pulls in early buyers and pre-frames your price.
- Customer sees
- A ballpark before they ring, so your quote isn't a shock.
Polished work showcase
3 · Show proofYour work, framed like it's worth the money.
- For you
- Premium feel without a photographer on retainer.
- Customer sees
- Care and quality, the second the page loads.
Suburb pages
1 · Be foundA page for every area you work.
- For you
- You turn up when someone three suburbs over searches your trade.
- Customer sees
- "They cover my area" — before they've even called.
Job gallery
3 · Show proofBefore-and-after the customer can see before you arrive.
- For you
- Your best work out of the camera roll and on show.
- Customer sees
- The finish they're hoping for, in the flesh.
Guides & answers
1 · Be foundThe questions buyers Google, answered on your site.
- For you
- Google sends you the people already looking.
- Customer sees
- Straight answers, from someone who clearly knows the trade.
A real job, start to finish
3 · Show proofOne job, told properly, with the result.
- For you
- Proof you handle jobs like theirs.
- Customer sees
- "That's my job" — and how it turned out.
Hiring & careers page
Run the businessWhen you're ready to grow, attract the right hands.
- For you
- The right hires find you instead of you chasing them.
- Customer sees
- A business worth working for.
Send-a-photo quote
5 · Turn interest into jobsA photo now saves a site visit later.
- For you
- Tighter quotes, fewer wasted trips.
- Customer sees
- A quick answer without booking a time off work.
Online booking
5 · Turn interest into jobsA time booked without the phone tag.
- For you
- Jobs land in the calendar while you're on the tools.
- Customer sees
- Pick a time in ten seconds — done.
Real reviews, front and centre
2 · Build trustThe reputation you already earned, finally on the page.
- For you
- The stars you already earned, working for you — not buried on Google.
- Customer sees
- Other locals chose you — and said so.
Services (6)
- exterior-house-painting
- interior-painting
- roof-painting-and-restoration
- body-corporate-and-commercial
- deck-and-timber-finishing
- render-and-texture-coating
Want one like this — for your trade?
Pick from the demos, weigh a couple side by side, or run the free Visibility Check on your own site.